Monthly Archives:

June 2016

English

3 things you must do before you submit to article directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills back.

With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is why article writing, submissions and publications are also getting popular.

There are already many tools that people can use to make the process of distributing their articles more easily. Though this is invaluable in getting the contents more exposure, which is only half of the story.

Let us take a look first at the common mistakes that some people make before submitting their contents to article directories:

1. Confusing the reason to promote the articles with the reason to write them.

In article writing, there are three key benefits why you are promoting them; branding, lead generation and promotion, which are all part of your optimization efforts.

But there is only one reason why you write an article, and that is to inform your audience. If the article is not focused on this primary and most important purpose, it will fail to achieve the three promotion benefits because no one will be interested in reading them.

You need to figure out first how to get people to read what is in your article, then make them click on your resource box. You can achieve this by producing better contents.

2. Failing to maximize the promotional opportunities of article marketing.

You may know already that your articles can help you generate additional links back to your site. But do you know that you can get more visitors and better search engine results from that same articles?

Mention keywords at strategic places. Just be sure not to overdo them. Some are even using anchor texts which is also an effective method. But it is important to know that majority of the directories are not able to support this.

Remember that is not only about the links back to your site. Part of doing well in your article marketing is getting picked up by publishers with a large number of audiences and gaining the ability of leveraging other brands because of the quality of your work. Better search engine results also are great benefits.

But these things do not put much money in your pocket. There are other factors that can turn your article marketing efforts into an opportunity that can boost your earnings. Not just increase the number of visitors to your site.

Start out with a plan and see to it that your article will serve the function that you intended it to have.

3. Publishing content that does not help your readers.

Maybe in the process of writing articles, you are thinking that all that is you wanted is links back to your site. And any visitors it can generate are fine.

Guess what? Not all article banks and directories are going to accept your content automatically. Oftentimes, they have some guidelines and specifications on the articles that they are accepting.

You can double the number of sites you can submit to by writing articles that the directories want to share with other people. All it takes is one publisher with a hundred thousand readers to increase your potential audience overnight.

Write the articles that publishers want in their publications if you want your article marketing to work the most effective way for you. This also means you have to obey the standard guidelines, spell checks, researching on a good topic and even hiring a writer to produce a good content on your behalf.

In the end, it is all really a matter of choice on your part. You can start getting a little exposure from increased links back but on a very basic level. Or enjoy massive exposure from a little extra time making quality contents.

It will be your choice. You may not be aware of the fact that an article submitted on directories is not meant to have the same level of exposure as highly-targeted content ones geared on a narrow group of people.

Learn the difference between these two and it will surely help you know what kinds of articles to write and to submit.

English

Becoming an affiliate

If you can either write articles or have the promotion and marketing knowledge to publicize articles that others write, becoming an affiliate for several companies may be a great way for you to generate a good income right from your own home. You can do this by receiving part of the revenue off of sales that the company gets from people who “click through” from your website via the company’s links that are placed on your pages.

Since you will be promoting a product or service, you will need a killer sales pitch and website content to get your readers interested in the product, convince them that they cannot live without the product, and to keep them coming back to your website time and time again for more recommendations and your useful content, which will get them clicking on your links once again. Although many affiliate companies only give you money off of the first sale you make from each customer, you have the option of promoting a good range of companies so that you can still make a profit off of your returning customers.

If you cannot write this kind of content of your own, there are many ways to pick up free or paid content to place on your affiliate website. There are many reasons why paying for such articles would be to your advantage. First, you will be able to tell the writer exactly what you want, what product you are trying to sell, and what direction they can go in to keep your readers interested and informed. On the other hand, when you search for free content, you are limited to what is already out there. Secondly, you will own the copyright to this content. That means that no one else can reuse it without your consent. If you opt for free content, you will be sharing that content with an unknown amount of other affiliate websites, plus the original author will be able to place their byline at the bottom of the article which could result in them stealing your traffic.

There are many products that have nice affiliate commission rates for those who know how to pre-sale their product and deliver click through customers who are ready to buy. As long as you choose to promote a product or service that can be very useful to a wide variety of people, then pre-selling your chosen company may not be that hard at all. The key in this situation may likely be getting those customers to your website so that they have a chance to see your recommendations and click on your affiliate links.

English

Care of the flower garden

Knowing how to care for your flower garden can make a big difference in the look and over-all health of your plants. Here are some simple hints to make your garden bloom with health

1. The essentials must always be given major consideration

Your flower garden must have an adequate supply of water, sunlight, and fertile soil. Any lack of these basic necessities will greatly affect the health of plants. Water the flower garden more frequently during dry spells.

When planting bulbs, make sure they go at the correct depth. When planting out shrubs and perennials, make sure that you don’t heap soil or mulch up around the stem. If you do, water will drain off instead of sinking in, and the stem could develop rot through overheating.

2. Mix and match perennials with annuals

Perennial flower bulbs need not to be replanted since they grow and bloom for several years while annuals grow and bloom for only one season. Mixing a few perennials with annuals ensures that you will always have blooms coming on.

3. Deadhead to encourage more blossoms

Deadheading is simply snipping off the flower head after it wilts. This will make the plant produce more flowers. Just make sure that you don’t discard the deadhead on the garden or mildew and other plant disease will attack your plants.

4. Know the good from the bad bugs

Most garden insects do more good than harm. Butterflies, beetles and bees are known pollinators. They fertilize plants through unintentional transfer of pollen from one plant to another. 80% of flowering plants rely on insects for survival.

Sowbugs and dung beetles together with fungi, bacteria and other microorganisms are necessary to help in the decomposition of dead plant material, thus enriching the soil and making more nutrients available to growing plants.

Other insects like lacewings and dragonflies are natural predators of those insects that do the real damage, like aphis.

An occasional application of liquid fertilizer when plants are flowering will keep them blooming for longer.

Always prune any dead or damaged branches. Fuchsias are particularly prone to snapping when you brush against them. The broken branch can be potted up to give you a new plant, so it won’t be wasted.

English

Tips to find the ideal hotel in New York

You’ve finally got the vacation you deserve after slaving on a desk for half a decade. You saw fit to reward yourself with a trip to the Big Apple; New York, New York, here you come…you’ve got the brochures ready, the traveling checks are in your hand bag and you’re wearing your best Gucci shades to keep you from the harsh glare of the sun. But haven’t you forgotten something?

Like..maybe knowing what New York hotel you’re going to stay?

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Touring New York would no doubt be something akin to paradise with all of the tourist spots it can boast of but no doubt at first glance, New York prices would make your eyebrows raise and possibly, gulp at the exorbitance of it. But remember, everything comes with a price and rent or living space is usually the hardest to tackle when it comes to New York. When choosing a hotel to stay in New York then, it’s imperative that you ask yourself the following questions so you can determine what place is ideal.

1.) What part of New York do you plan to stay in?

New York can divided into several districts and these districts usually determine the range of hotel fees you’re going to encounter. Do you want your hotel to be situated in Manhattan, where most New York attractions can be found? If you want, however, to stay in a funky upbeat district then the hotels in Soho and Greenwich and the likes are probably what you’re looking for.

2.) How much can you afford?

Now that we’ve got a specific location in mind, the next step to take is to count our available dollars. Hotels in New York range from the exorbitant to the wonderfully cheap. Naturally, the features are somewhat dependent on the price.

3.) Who are you with?

If you’re bringing kids, then not all hotels in New York can of course, open their doors to welcome you. With children in tow, we can suggest hotels like the Doubletree Guest Suites and the Hilton Time Square, hotels that are both famous for reliable, warm and efficient service. And then there are the pets. If you’re the type to bring around your Dalmatian or Siamese with you wherever you go then the lists of prospective hotels in New York that you can stay on would narrow further. For travelers accompanied by their furry friends, try checking out hotels like 70 Park Avenue Hotel and Carlyle Hotel, which even offers dog-walking services just in case you find yourself busy touring New York City.

4.) What features / services do you need?

If you’re on some sort of business trip, then definitely you’d prefer a hotel with Internet access. If you’re planning to host some sort of gathering then you’ll also be interested to check out hotel facilities and see what best suits the event you have in mind. Also, not all hotels in New York come with Olympic sized pools, Grade A spas and fitness centers so you must take all these things in consideration as you try hit upon the best place to stay in New York.

If and when you do find a hotel to stay in New York then we will leave you with just one more tip: be wary of pickpockets, have fun and don’t forget to take a picture of the Empire State Building!

English

How to have websites built for you the cheap way

Normally, if you want to have professional designers custom build your site, you must be prepared to dish out at least a few hundred dollars. All this can change if you know where to find the best deals, the best designs for the lowest price. Here’s a rough guide:

First, you must understand that it is a rip off to get companies to design websites for you. Have you ever seen those advertisements in newspaper classified ad sections that offer a 5-page website at $500? These companies are established companies with physical locations, therefore they have to increase the amount they charge to pay off some overheads: office rent, designer’s wages, advertising costs and so on.

Therefore, it would be wise to find freelance designers who work from home. These people are often working from home so they do not have a high operation cost like that of a company. On the other hand, they will be able to design images with quality similar to those of designers from big companies, so it’s a “no-brainer” choice.

However, choose freelancers with care. The best way to do this would be to go to elance.com. There, you can post the abstract of your project and get thousands of freelancers to bid on your project, so you will surely get the best deal. On top of that, you will be able to choose the designers based on their experience, past transactions and ratings, so your value for money is secured.

Another route you can take is to design your website yourself. Think about it, if you only need 5 simple pages to present some simple information, why waste hundreds of dollars for it? Just spend a little time to sit down and do it yourself. You’ll be able to design your own sites even if you do not know a single line of HTML code with the help of WYSIWYG (what you see is what you get) programs such as Microsoft Frontpage, Macromedia Dreamweaver and so on.